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equo- Reducing mental strains in relationships

Background & Problem

Many strains found in relationships can stem from invisible places. These pressures are known as “mental loads,” referring to the cognitive stress that comes from managing work, relationships, and a household. This built-up mental load can lead to relationship damaging problems. However, partners who aim to have a lasting relationship are willing to take action once they find a starting point.

Concept & Solution

Equo is an app that creates a starting point for balancing mental loads through mutual communication and behavioral changes. In-app activities like task list building and prompt cards generate data that build a unique profile for you to review. This profile will identify improvement areas and inspire users with curated tips that foster teamwork.

8 Weeks
UI/UX Design



equo - Balance your relationship

Equo helps users learn to express themselves, mutually communicate, and discover areas of improvement for creating long-lasting connections. The app has five main features - onboarding & articles, pairing & talk, sharing physical loads, expressing emotions, and mutual reflections.

Onboarding & Articles

Smooth Onboarding and Additional Information

When you first log on, a brief tutorial enables users to quickly view all the features. Before adding their partner, guests can easily access the "Home" page where they can read articles from prominent experts to help start the process of understanding mental load and solutions.

Key Insight:

1. The login and signup are often exit points for the users, so this is optional.

2. he sharing link of merchandise can boost engagement and drive new users.

Pairing & Talk

Efficient Communication with Digital Prompt Cards

It is easy to link with a partner by having them share their code number. Starting communication can be hard, but by following the instructions and prompt cards, users can sit together and express their real feelings and thoughts.

Key Insight:

1. The random scrolling in the gallery allows people to explore without being limited by a frame, leading to a more freeform exploration.

2. Utilize the gallery to display a mix of general and sustainable options, preventing users from feeling overwhelmed with eco-related choices.

Sharing Physical Loads

Task and Calendar Sharing for Team Collaboration

After addressing the mental load, Equo prompts users to share their physical tasks and create a calendar, allowing them to work as a team.

Key Insight:

Swedes' profound appreciation and respect for nature permeates their culture and daily lives.

The eco-eye page presents tourists with locally-sourced and environmentally-friendly options, allowing them to engage with Sweden's deep-rooted connection to nature fully.

Expressing Emotions

Connect With Others and Vent in The Rant Room

Equo offers two ways for users to express their feelings. The first is a “rant room” giving users a private space to express their emotions and what is on their mind. The second space is “community” which connects users to other Equo members in similar situations, creating connection and understanding.

Key Insight:

Experiencing something in person has a more substantial effect than searching for information online. Nevertheless, the abundance of stimuli on-site during a trip to Stockholm can cause individuals to overlook the city's unique features.

In such instances, "eco eye" guidance during the journey can highlight these features and provide people with a more profound and meaningful impression.

Mutual Reflections

Track Data for Mutual Improvement

Equo tracks user data by adding tasks and logging task completion. It also prompts users with notifications for how to improve, pay more attention to your partner, and share their mental load. This creates a more equitable partnership.

Key Insight:

People tend to feel less motivated when there is no feedback or progress tracking.

However, if ZeroNet programs implement a reward system at the outset, individuals can visualize their achievements and gain a sense of pride in being part of the growth program, which further motivates them to take action.


Emma Finn: Copywriter

Jaclyn Delso: Art Direction

Reflection & Takeaways

Be more conscious about the consistency of color usage and font sizes.

I received various color palettes from our brand visuals. So when applying the visuals after making wireframes, I realized that I needed to maintain consistency in the ratio of colors and establish the typographic hierarchy. Using every color and font in the app can cause confusion and create a mess for users, so now I am very mindful of it.

The business consideration behind the collaborations with the governments, organizations, and the API.

At one presentation of this project, we got feedback on the cost of making each feature because we tried to build everything by ourselves. After it, we dived more into the project's business aspect, expanding it to possibly every resource we can utilize.

Learning how to make people participate in the ZeroNet emission program and raise environmental awareness.

We've been talking about climate change for ages, whether it's in the news, in class, or in articles. But the real challenge is getting people to take action. It's a daunting task that often feels overwhelming, and we may even wonder if our efforts are making a difference. However, after digging into our research on Sweden, we discovered a treasure trove of impressive features in their cities, culture, and mindset that we can all learn from. By sharing these insights, we can spark meaningful conversations and inspire positive changes that will make a real impact in the fight against climate change.

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